City of Morgan Hill Bikeways, Trails, Parks and Recreation Master Plan

Section 3: Economic and Demographic Overview | May 2017 Sports Market Business Strategy – Morgan Hill, CA PAGE 25

Table 3-7

Unemployment Rate* - United States, California, & Santa Clara County (2000-2016)

Year

United States

California Santa Clara County

2000

4.0%

4.9%

3.1%

2001

4.7%

5.4%

5.1%

2002

5.8%

6.7%

8.3%

2003

6.0%

6.7%

8.3%

2004

5.5%

6.2%

6.4%

2005

5.1%

5.4%

5.3%

2006

4.6%

4.9%

4.5%

2007

4.6%

5.4%

4.7%

2008

5.8%

7.3%

6.0%

2009

9.3%

11.2%

10.6%

2010

9.6%

12.2%

10.4%

2011

8.9%

11.7%

9.3%

2012

8.1%

10.4%

7.9%

2013

7.4%

8.9%

6.5%

2014

6.2%

7.5%

5.1%

2015

6.4%

6.2%

4.2%

2016*

4.9% (P)

5.5% (P)

3.8% (P)

Sources: U.S. Bureau of Labor Statistics, Ersi BAO, Johnson Consulting Average Annual Rate (seasonally unadjusted)*

CORPORATE PRESENCE

A strong business presence can be an important factor in the success of a youth sports facility, because local businesses can attract residents to an area, provide disposable income, and support facilities through donations, advertising, and their requirement for event space. The following table shows the largest public and private employers in Morgan Hill.

6 East Monroe Street | Fifth Floor | Chicago, Illinois 60603 | Phone: 312.447.2010 | Fax: 312.444.1125 www.chjc.com

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