City of Morgan Hill Bikeways, Trails, Parks and Recreation Master Plan

Section 4: Existing Facilities Overview and Impacts | May 2017 Sports Market Business Strategy – Morgan Hill, CA PAGE 52

Table 4-17

Aquatics Center and Outdoor Sports Center

Economic and Fiscal Impact

Economic Impact ($000)*

Aquatics Center Outdoor Sports Center

Combined

Direct Spending Indirect Spending Induced Spending Total Spending Increased Earnings

$3,897 $1,754 $1,391 $7,042 $2,163

$6,557 $2,951 $2,341 $11,849 $3,640

$10,454 $4,704 $3,733 $18,891 $5,803

Employment (FTE Jobs)

49

83

132

Fiscal Impact ($000)*

Aquatics Center Outdoor Sports Center

Combined

Sales Tax **

$330

$522

$852

Transient Occupancy Tax

$23

$42

$66

Total Tax Revenue

$353

$564

$917

*Figures are rounded to the nearest thousand ** Total sales tax is 8.75%. City of Morgan Hill receives 1% of gross sales, or $97,000. Source: Johnson Consulting

Events held at both facilities are estimated to have generated $18.9 million in total spending, $5.8 million in increased earnings, 132 FTE jobs, and $917,000 in tax revenues, annually. Morgan Hill would receive $97,000 of the sales tax revenues, $60,000 of which is through visitor impacts.

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