City of Morgan Hill Bikeways, Trails, Parks and Recreation Master Plan

Section 5: Regional Overview & Case Studies | May 2017 Sports Market Business Strategy – Morgan Hill, CA PAGE 83

HICKORY POINT BEACH TARVARES, FLORIDA

FACILITIES: Hickory Point is Florida’s largest permanent sand volleyball complex. The facility is built on a 68-acre site next to Lake Harris and has 21 professional courts. Other amenities of the complex include:

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free parking

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restrooms

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picnic tables

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playground area

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outdoor showers

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stadium quality lighting

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pavilion with BBQ grills

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Intercom System

DEMAND SCHEDULE: The complex hosts player showcases, training camps, and several featured championship events each year, with some attracting over 75 teams. For 2017, the facility is forecasted to host 11 events over 14 days, including the American Beach Tour National Championship for Adults and Juniors.

PRICING: Rental rates for courts at Hickory Point are $40 for non-profit organizations and $55 for for-profit organizations per day. The cost of lights is an additional $25 per hour, per each court.

6 East Monroe Street | Fifth Floor | Chicago, Illinois 60603 | Phone: 312.447.2010 | Fax: 312.444.1125 www.chjc.com